Leadership

On the economic environment level, many countries placed their cities under lockdown during the course of 2020 to try and contain the COVID-19 pandemic. The shift to working from home and online learning due to school closures triggered an online buying spree for computers and monitors. Despite the growth of the LCD market in 2020, the pandemic also pushed back or delayed demand for projectors in commercial, education and exhibition/display applications. BenQ nevertheless maintained our development strategy of concentrating professional, high-end and high value-added products to meet the demand from home and professional customers. An example of this was LCD monitors where BenQ continued to concentrate on the development and sale of professional displays, e-sports displays, and large high-end displays. We pioneered the introduction of the latest EyeCare technology together with TÜV Rheinland’s eye comfort certification to further consolidate the leadership of EyeCare displays in the global market. For LCD monitors, BenQ is aiming for sustained and steady growth through innovative applications, functional differentiation and special applications; BenQ projectors in particular have been the best-selling DLPs in the world for 12 straight years. Our team have continued to dig into customer requirements and built up a strong following in the home market with our proprietary world-leading CinematicColor™ color management technology. At the same time, active investment in the market for commercial and high-end engineering applications means we are extending our lead in terms of global market share.

In terms of environmental management, BenQ products continued to embrace the “Total Product Life Cycle” mindset. The environmental impact of future product use and transportation is taken into account during the design and development phase through energy-saving design, packaging reduction and ease of recycling. Refinements at every stage help create green products that are environmentally friendly and have less environmental impact. The BenQ WiT smart desk lamp for example chose eco-friendly green materials over the cheap plastics found in most desk lamps. Even if plastic had to be used, environmentally damaging spray painting was not used. Instead, purity in design was used to protect the planet and respond to stakeholder expectations. BenQ undergoes third-party verification on a regular basis as well. Environmental management is enforced and employee participation encouraged.

In the social aspect, we believe that people are a company’s most important asset and are also crucial to business growth. For this reason, BenQ strives to create a safe and relaxing working environment. We also actively invest in diverse education and training options. The cultivation of innovation and competitiveness among employees provide the driving force for the company’s sustained growth. In 2020, BenQ was again named “HR Asia Best Companies to Work For in Asia” and also presented with the “WeCare” employee care award, making us one of the eight companies to receive the award. The accolades all show that BenQ employees appreciate the efforts made by the company in talent cultivation and the creation of a positive working environment.

To ensure the sustainability of the company and connect with international trends, BenQ actively responded to a number of UN Sustainable Development Goals (SDGs ) as well. Technology was used to promote the development of quality education. In Taiwan, 300,000 teachers and students benefit from our interactive design each day during instruction on campus. Features such as double windows, germ-resistant screen, and Eye-Care solution deliver a quality teaching and learning experience for teachers and students. Particular emphasis was also placed on good health and well-being, gender equality. In terms of sustainable operations, clean water resources and affordable clean energy have all been actively implemented into BenQ’s routine business operations.